"Your [marketers] were so preoccupied with whether or not they could [track customers across the web], they didn't stop to think if they should."
- Jeff Goldblum / Ian Malcolm, Jurassic Park
With all the FUD (fear, uncertainty and doubt) and blatant misinformation being spread lately around about the so-called "cookieless future" or "cookiepocalypse," we needed to set the record straight.
Find out why Siobhan Solberg insists that marketers respect their customers, and that it actually benefits them to care about their privacy.