Simon Poulton

Co-host / EVP, Innovation & Growth @ Tinuiti

Sitting at the intersection of digital marketing strategy & analytics, Simon looks to be the glue between CMOs & CFOs through data utilization. He has over a decade of experience working with some of the worlds largest brands like NBC & Whirlpool to help them connect the performance marketing dots and focus on metrics that facilitate growth.

In addition to guiding marketing measurement strategy for various organizations, he is also a renowned speaker, author & industry contributor speaking on topics related to data privacy, business intelligence & attribution.